Archive for the ‘Logo Design’ Category
Packaging: Influencing The Buy
Retail wine sales are a good example of how packaging influences the buy. At retail “label shopping” influences almost 70 percent of mid-level wine purchases. A package’s design architecture can outlive a dozen or more ad campaigns. Imagine the media cost if you were required to run an ad that would be seen by all [...]
Filed under: Brand Design, Going Green, Logo Design, Package Design, Wine Label Design | Leave a Comment
Tags: Brand, Label Design, Logo, Logo Design, Package Design, Packaging Design, Wine Design, Wine Label Design, Winery Design
NEW RETAIL CONCEPT OPENS: Bellevue, WA; Ken Barnes is selected by Popcorn Pavilion Ltd. to create the company’s new retail concept store and brand. POPCORN PAVILION: The brand is inventive and original with its personality inspired by the historic painting “Old Ocean City – Boardwalk Memories” by noteworthy eastern artist Paul McGehee. The painting is [...]
Filed under: Brand Design, Concept Design, Environment Design, Franchise Design, Graphic Design, Interior Design, Logo Design, Package Design, Restaurant Design, Store & Space Planning, Typography Creation | Leave a Comment
Craft Brew Brand Design
The popularity of craft beers in the US has grown tremendously over the past few years, giving rise to some inspired, small craft brewers around the nation. Everything has a beginning. When my son told me that he and some close associates were starting a craft-brewery I could not have been more excited. I knew [...]
Filed under: Beer Label Design, Brand Design, Graphic Design, Logo Design, Package Design, Typography Creation, Wine Label Design | Leave a Comment
Tags: Beer Packaging Design
True, Blue and Authentic
Blue Water Taco Grill draws it’s inspiration from the authentic, beach-side taquerias that popped up along the coast of Southern California and Mexico in the 1960′s. Barnes worked with operator and long-time friend Dave DeVarona to create this homage to the impromptu taco shacks DeVarona frequented as a surfer in his youth. From the lively exhibition kitchen to the salvage-yard chic decor the [...]
Filed under: Concept Design, Logo Design, Restaurant Design | Leave a Comment
Tags: Brand, Brand Development, Branded Architecture, Branded Interior Design, Concept, Experience Dining, Grill, Interior Design, Logo, Restaurant Design, Southern California, Space Plan, Taco, Taqueria, Taqueria Design
A Double-Duty Restaurant Concept
Ken Barnes’ Brand-Forward design philosophy provided the creativity, speed, and flexibility needed to deliver the finished concept in only four weeks, and open Bakehouse’s first location only four months from the initial concept meeting. Barnes collaborated with Amazing Brands operator; Jonathan Munsell to develop his new Bakehouse Bistro concept. A small-market format offering fast casual [...]
Filed under: Concept Design, Graphic Design, Logo Design, Store & Space Planning | Leave a Comment
Tags: Bakery, Bakery Design, Brand, Brand Development, Branded Architecture, Branded Interior Design, Concept, Espresso, Espresso Design, Franchise Design, Interior Design, Logo, Logo Design, Restaurant Design, Space Plan
Positioning The Brand
ESTABLISHING A BRAND’S POSITION THROUGH DIFFERENTIATION & BRAND-STORY: Italian-Style brews are the most inventive and experimental right now. While the US market has established itself since craft beer re-emerged in the late 80s, Italian and Italian-Style brewing is breaking new ground and exploring creatively while not getting caught-up in the more pedestrian craft beer styles. The [...]
Filed under: Brand Design, Concept Design, Graphic Design, Logo Design, Package Design, Restaurant Design, Retail Design, Store & Space Planning | Leave a Comment
Tags: Beer Label Design, Brand, Brand Development, Branded Architecture, Branded Interior Design, Brewery, Brewery Design, Concept, Interior Design, Logo, Logo Design, Restaurant Design, Space Plan
I Know That Brand! II
More examples of my branding work. . .
Filed under: Brand Design, Logo Design | Leave a Comment
Tags: Brand, Brand Design, Brand Development, Custom Typography, Logo, Logo Design, Logo Development, Typography
I Know That Brand!
Your “Brand” is what your customers remember about you in the absence of any other stimuli. Shape, color and typography attract the eye while the experience, message and brand promise forge a pathway in the mind that leads to customer loyalty. Great branding works on many levels. When done correctly it is the difference between simply touching something and [...]
Filed under: Brand Design, Logo Design, Typography Creation | Leave a Comment
Tags: Brand, Brand Design, Brand Development, Custom Typography, Logo, Logo Design, Logo Development, Typography
