Archive for the ‘Going Green’ Category
Packaging: Influencing The Buy
14Mar10
Retail wine sales are a good example of how packaging influences the buy. At retail “label shopping” influences almost 70 percent of mid-level wine purchases. A package’s design architecture can outlive a dozen or more ad campaigns. Imagine the media cost if you were required to run an ad that would be seen by all [...]
Filed under: Brand Design, Going Green, Logo Design, Package Design, Wine Label Design | Leave a Comment
Tags: Brand, Label Design, Logo, Logo Design, Package Design, Packaging Design, Wine Design, Wine Label Design, Winery Design
Dining Brickyard-Style
04Sep09
The Indy 500 Grill; A true Indianapolis 500 experience is only as far away as your next stroll through the new wing of the Indianapolis International Airport. This year the Indy 500 Celebrates it’s first centennial. And what better way to pay homage to the race that started it all than by bringing the Indianapolis [...]
Filed under: Brand Design, Concept Design, Environment Design, Going Green, Graphic Design, Restaurant Design, Store & Space Planning | Leave a Comment
Tags: Brand, Branded Interior Design, Concept, Grill restaurant, Indianapolis 500, Indy 500, Logo Design, Restaurant Design, Space Plan, Theme